Premiere - NASCAR 2009?

The January just around the corner and with it again question whether NASCAR will show up again in Germany, the chances are more difficult.

I have an interview with the Managing Editor of the motor sports department of Premiere, Rainer Kruger, now at motorsport totally read it. The statement that you would like to return to NASCAR in the program, but is not part of the stunning new editorial team. In fact, the decision was to NASCAR to throw out the program, against the will of the motor sports department. They wanted to keep the NASCAR, not least because it has definitely recognized that NASCAR has great growth opportunities in Germany. Unfortunately, the decisions in terms of the program but are not precipitated by the editors, but by the Board. This one, however, so clearly expressed, may already be an indication that the NASCAR ranks high on the list of Premiere.

But as I said - this is a decision of the Board. Even if NASCAR would give the live rights away for free, the transmission still costs money. And that's what Premiere has not at the moment. Yesterday appeared a message that the sender with the banks for a negotiated capital , today was the confirmation . It is estimated that around 450 million euros, which Murdoch and the banks want to shoot in the company. Sounds like a lot, but enough. Premiere losses before and burns at the moment € 1 million per day. The money would then be just sufficient to absorb the losses next year, which does not make it better now.

The question is how Premiere can attract new customers. With the Bundesliga it is unlikely to achieve large scale new subscribers, so we have to do something else. But what? Expand the program in which it buys more rights and bundles would be a possibility, but there is little free. A variation would be that it expands the HD column, but this one would have to invest even more money on the one hand, and secondly, require existing customers to spend more money. Even if you get a HD receiver for € among the people - the customer must subscribe to an additional program. And what do you want Sun to fill an HD screen? In Europe there are few sports programs shown in HD. It can be an investment in the future, but if Premiere at the moment leaning so far out of the window - safe? However, this seems to be a variant.

The other is to extend the offer package and reduce the package price. So more channels for less money. But what will happen exactly, remains to be seen. For one thing, the deal between the banks and Murdoch are not set in stone, the other one is superior to premiere also will invest in what areas you. Dear family? Or is it sport? The chances are the NASCAR of today risen slightly, but not in the first quarter as the principal amount of capital being pumped into the channel until early April. But there is indeed a good chance that einsteigt premiere later this year, but this is not certain. To which one knows the tactics of procrastination on the part of the transmitter.

And what else?
That was it likely for this year. I'm going to miss a week and make a little vacation. Honda should do in terms of what there is of course an update. Otherwise, I put on 29.12. an update after them.

The TV program is up to 12.28 online, the rest of the days after I wear. A calendar of motor sport in 2009 is also presented.

I wish you all a Merry Christmas and a peaceful few days!

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8 Responses to premiere - NASCAR 2009?

  1. TamSee 23rd December 2008 at 13:39 #

    I would immediately take out a HD subscription run if there were more than just football. NASCAR or NFL next season would be a dream.

    I wish you (and everyone else here as well) as a Merry Christmas.

  2. Dirk 23rd December 2008 at 14:39 #

    If Premiere NASCAR and NFL would bring in HD, and the guarantee for several years would, I would also take out a HD subscription. In the current status quo, it is more likely a candidate for a speedy termination to the next appointment.

  3. Xenic 23rd December 2008 at 14:58 #

    HD very well. The little people but remain dependent on it. We have in the house but now NEN HD TV, just because the tube is broken, but if I want to look in my room and then I still do not plan to, my HTPC zuverpassen ne HD TVKarte and let me get NEN Flat . There is simply not worth the time in Germany. Since the tube should first go broke ;). Yes, this may indeed be faster than everyone thinks, but I hope not once. Especially since the TV has also been his ~ 10 years under his belt and was repaired once already.

    P should first improve the normal program branches and cut unnecessary channels. P did not shoot some time ago to start channel? Why do you have felt a movie within 24 hours 6 times bring? P1 and P2 is not rich? Animal Planet, Focus, RTL Crime, etc. away. Take junior and Jetix converge, before separated. Bissl would certainly save money if you can just disappear all the time ;) feeds.

    Well anyway, I let myself be surprised what the gentlemen at P plan for 2009. Just because BL, CL and FA Cup, it is worthwhile not necessarily. Is all well with the new BL game plan that you can look now 5 games, but the complete lack even preliminary reports in recent years: (.

  4. foofighter 23rd December 2008 at 15:19 #

    From the comments in the linked heise article:

    "Premiere plans to introduce a clear and simple pricing and packaging structure in which all subscribers are to be taken. The proposed new pricing and packaging structure is based here on a "buy-through" model, where all subscribers first access to a wide and attractive range with a variety of program colors and stations and to subscribe building premium offerings such as movies or sports can. "

    In plain English: You have thus a complete Basisabo where all the waste lands, which would not subscribe anyway. If you want to see it but prefer F1, Nascar, football or movies is, then pay the same on top of it ... Great idea, but without me!

    If the call with me and want to turn on above me, but I'll get to the roof. Continue with my HD + Sports package currently actually quite good. On HD and then run out really good movies, and CL BuLi to often enough, and the Sport package gives me a lot on weekends racing live (but unfortunately not Nascar). Is for 240 € in the ok (for me, with NASCAR, I'd even pay more), but I certainly give out than 20 € / month for different base offer that I do not care a damn, and may be "on top" nor my to buy old packages!

  5. dogfood 23rd December 2008 at 16:00 #

    It can be assumed that the programs be restructured extensively since Premiere does not have endless amounts of capacity. Williams has so far 1-1 on the blueprint of SKY in the UK and Italy. This means the PREMIERE its own content is distributed over fewer channels and instead allows more purely third-party. With FOX and TNT's current series PREMIERE this way. The sacking 1-2 3.tv-out of the Premiere bouquet of 1.1. is another sign of things to come.

    As for the lack of HD content for sports terms: BSkyB already filled at least three HD channels of sports (plus EUROSPORT HD). Although there is much Graupensport here, such as darts, but still ...

    As for TV: easy times are these days at Media Markt and Saturn at the output of goods and see what's going übern counter. All kind of HD-compatible. And there are many HD channels in Germany? Three piece? How many subscriptions run out of Premiere? A single.

    Of course it will be difficult to grind with the people in these times of money out of pocket, but first has PREMIERE distribute a "window of opportunity" to be truly exclusive content. Abnormal game films a little later on one of the 50 free TV film channels go, but HD content.

    This is not for everyone and for all a knock-out argument, but it can be a start.

  6. DonDahlmann 23rd December 2008 at 22:22 #

    Yes, if you are planning a very long, so until 2012 or longer. I'm not sure if really at the premiere of banks with such a long-term plan progresses. Whether relying on a statement like "We're going HD, buy exclusive content in HD and you'll be fine."?

    Sure - NASCAR would be an alternative in the HD program. Since we had several hours every week throughout including the repetitions.

    If they could simplify the pricing structure, thus pulling more to the base package and cut prices to at least the APRU increase slightly, but you do so now Lousy how are you doing when the prices even lower. I'm not sure about Premiere, and Murdoch, it surely is not. He wants the cheap acquisition, which opens alleTüren BaFin him. This also means not that he is investing tons of money. A capital through a share split, more money from the banks. Correct your own money is not. Can you understand, because no one knows how the economy develops, the 2009th

    An HD channel is it half-heartedly to time you will also need to be there to offer exclusive content. Or put another way - you should get the NASCAR or other sports, may not be appearing in the normal feed. What then does not help the sport portal and existing customers would rather surprising. The solution here is that we all change-willing customers a 1 € offer HD receivers and HD Channel in the full range at this price shoves, but which now brings in no more money. The only ones pleased then, are the manufacturers of HD TVs and the Metro Group (Media Markt / Saturn).

  7. 24fan 27th December 2008 at 20:03 #

    I recently switched because of Nascar Disasters by subscription on a P-P-Flex. If there is no next year Nascar broadcasts live to see a penny from me ...
    If P wants to have not even given the broadcast rights, then P can pass on these but at € sport. For over 10 years ago could be seen in the sport € race live. Only when the Americans screwed up prices, there was less and less sport was at € until the oven completely.
    I am for my part I set for 2009 at least one high-speed Internet access. Then I get my weekly "Nascar-dose" through other channels if need be ;-)

  8. sparky third January 2009 at 18:20 #

    @ 24fan:
    with the "nascar weekly dose" it is a high-speed access with a glücksspiel.auch is no guarantee that a running stream findet.und when I see the advertising, the PREM.im net and on tv, makes me think that nothing more transmitted.

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